HeyForm: Open source form builder, built for small business success

HeyForm: Open source form builder, built for small business success

Create surveys, quizzes, and polls with HeyForm's free form builder. Sign up now to craft beautiful, interactive online forms easily and quickly for FREE.

Created Aug 29, 2025
Updated Jun 02, 2026

What it is

HeyForm is an open-source form builder designed primarily for small and medium-sized enterprises (SMEs). It enables users to create, customize, and manage digital forms for data collection, analysis, and workflow automation. The platform is built to help businesses create engaging and branded forms without requiring technical expertise.

Main Features

Form Customization

  • Extensive branding options, including custom fonts, colors, logos, and backgrounds
  • Pre-designed templates for various use cases and industries
  • Ability to create unique, brand-cohesive form experiences

Smart Form Logic

  • AI copilot for accelerated form creation
  • Dynamic conditional logic to show or hide fields based on user responses
  • Support for variables and hidden fields to capture specific data
  • Multiple endings to tailor user journeys with customized messages or redirects based on answers

Responsive Design

  • Forms automatically adapt to any screen size (mobile, tablet, desktop)
  • Ensures accessibility and optimizes completion rates across devices

Templates and Integrations

  • Ready-made templates for creators, product, marketing, HR, customer support, and education
  • Wide range of integrations with popular tools including:
    • Productivity and collaboration: Google Drive, Slack, Notion, Trello, Asana
    • CRM and marketing: HubSpot, Mailchimp, ActiveCampaign
    • Payment and e-commerce: Stripe
    • Analytics and tracking: Google Analytics, Facebook Pixel
    • Automation: Zapier, Make (Integromat), n8n, Pipedream
    • Development: Webhooks, API access

How it works

Data Collection and Feedback

Users create forms for purposes like customer feedback, product surveys, or lead capture. The conditional logic and multiple endings features personalize the experience for respondents, guiding them through relevant questions and outcomes based on their inputs.

Workflow Automation

Forms integrate with third-party applications to automate tasks. For example, a new form submission can trigger a notification in Slack, create a ticket in Zendesk, or add a row to a Google Sheet, streamlining data handling and response processes.

Volunteer and Event Management

Organizations use HeyForm to manage volunteer sign-ups, workshop registrations, or event bookings. The platform's payment integrations allow for collecting fees or donations directly through forms.

Key Points

  • Open-source and self-hostable, providing flexibility and control for developers
  • Bootstrapped and profitable, funded entirely by users
  • Prioritizes user-friendly design and an intuitive interface
  • Offers a free plan to get started
  • Positively reviewed for its modern features and ease of use compared to alternatives like Google Forms or Jotform

Additional Details

  • Pricing: A free plan is available. Paid plans with advanced features are offered, though specific pricing tiers are not detailed on the homepage.
  • Availability: Accessible as a cloud-based service (SaaS) and as a self-hosted solution via its GitHub repository.
  • Requirements: No specific technical requirements are listed for using the SaaS version. Self-hosting would require standard server infrastructure.
  • Community: Maintains a Discord community for user support and discussion.
  • Security: Legal sections include Privacy Policy, Terms of Service, and a Report Abuse mechanism.
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