GitBook – Build product documentation your users will love

What it is

GitBook is a documentation platform designed for technical product teams to create, manage, and publish product documentation, API references, help centers, and changelogs. It is aimed at companies and developers who need to provide user-friendly, intelligent documentation that supports customers and drives product adoption.

Main Features

Content Creation & Management

• Reusable content: Create and reuse content blocks across documentation to maintain consistency and simplify updates.
• AI writing & editing: Receive intelligent suggestions to improve writing quality, structure, and content completeness.
• Git Sync: Synchronize documentation with GitHub or GitLab repositories, allowing collaboration via GitBook's WYSIWYG editor or directly in an IDE.
• Translations: Translate entire documentation sites with a single click (feature in Beta).

Publishing & Customization

• Adaptive content: Deliver a dynamic, tailored documentation experience that highlights content relevant to different user groups.
• Extensive customization: Craft branded documentation sites with extensive customization options for appearance and structure.
• Authenticated access: Control who can see published documentation with access controls.
• Automatic SEO and AI-optimization: Built-in features to ensure documentation is optimized for search engines and AI readiness.

API Documentation

• OpenAPI support: Instantly generate API documentation from OpenAPI specifications.

Insights & Analytics

• Built-in analytics: Use insights to understand how documentation is used and optimize it for better conversion rates.

AI Features

• GitBook Assistant: An AI-powered feature that provides users with personalized, contextual responses to questions and can perform actions directly from the documentation site.
• Docs Agents: A forthcoming feature for ideating, planning, and executing documentation updates (currently waitlist-only).

How it works

Creating Product Documentation

Teams collaborate in GitBook's editor or sync content from their existing Git repositories. Writers use the WYSIWYG editor, reusable content blocks, and AI suggestions to create and maintain documentation.

Publishing Tailored User Experiences

Administrators use adaptive content features to define rules that present different content journeys to various user segments. The published site automatically adapts to provide a relevant experience for each visitor.

Providing User Support via AI

End-users interact with the published documentation site. They can use the GitBook Assistant to ask questions in natural language and receive immediate, contextual answers without leaving the docs.

Generating API References

Developers connect an OpenAPI specification file. GitBook automatically generates a complete, formatted API reference section for the documentation site.

Key Points

• The platform is designed to reduce support burden by creating effective documentation that enables self-service, leading to potential time and cost savings.
• It serves a dual audience, catering to both technical teams managing API docs and non-technical teams producing user guides.
• The adaptive content and AI features aim to move beyond static documentation to create a dynamic, interactive support experience.
• It is trusted by a wide range of enterprise and technology companies, including NVIDIA, Zoom, Cisco, and Ericsson.

Additional Details

• Pricing: A free plan is available to get started. Team and enterprise plans require payment, with custom pricing for larger organizations.
• Availability: Accessible as a web-based platform. Enterprise solutions are available for larger organizations with specific needs.
• Integrations: Features native integrations with GitHub, GitLab, and OpenAPI specs.
• Security: The company is SOC 2 compliant and ISO 27001 certified, highlighting a focus on security and compliance for enterprise customers.
• Trial: Users can start for free and pay when ready to add their team or access advanced features.