SEO Content Optimization Software - Dashword

What it is

Dashword is an SEO content optimization software designed for content marketers, SEO professionals, and writers. It assists users in creating data-driven content briefs, optimizing content for search engines before publication, and monitoring content performance post-publication.

Main Features

Content Brief Builder

• Compiles competitor outlines and content ideas into a single location
• Provides an interactive editor for adding and editing content
• Allows briefs to be shared with writers with one click

Content Optimization

• Identifies required keywords, frequently asked questions, and relevant topics to include
• Provides real-time content scoring to gauge readiness for publication
• Ensures a consistent level of quality across all content

Content Monitoring

• Tracks traffic trends and identifies underperforming pages
• Generates automated weekly keyword reports based on the latest results
• Includes a keyword rank tracker to identify optimization opportunities
• Utilizes a web crawler to automatically import and monitor site pages

How it works

Creating a Content Brief

Users leverage the tool to quickly research a topic. Dashword aggregates outlines from competing articles, allowing the user to select the best topics to cover. The interactive builder is then used to organize these ideas into a shareable brief for writers.

Optimizing a Draft

Writers or editors paste their content into Dashword's editor. The software analyzes the text and provides a real-time score, alongside specific recommendations for keywords, questions, and topics to include to improve SEO performance before publishing.

Monitoring Published Content

After publication, users connect their website. Dashword's crawler automatically imports pages and begins monitoring them. The system provides alerts for pages losing traffic, weekly updated keyword reports, and tracks keyword rankings to highlight content that needs updating.

Key Points

• The platform is designed to significantly reduce the time required for content research and brief creation.
• It provides an end-to-end workflow, covering content planning, creation, and post-publication performance tracking.
• Customer testimonials highlight consistent increases in organic traffic following content optimization with the tool.

Additional Details

• A free trial is available that does not require a credit card.
• The software offers a Google Docs add-on for optimization within the Google Docs environment.
• The company provides a suite of free SEO tools, including a Meta Description Generator and Content Brief Generator.
• Pricing details are available on a separate pricing page, not explicitly listed in the provided content.